Alex is a UX/UI Designer for websites and mobile apps and a Web Content/Marketing Specialist.

Specializes in

• User Experience – Produced high-fidelity websites, apps, and digital experiences optimized toward human-centric designs within the development team’s scope and stakeholder requirements. Investigated client website and competitor data to present provable cases for UX improvement to increase user engagement and conversion rate.
• Marketing- Contributed to the execution of the brand’s vision, implemented brand marketing campaigns, research and evaluate user base to produce leads.
• Web Content – Created, managed, and optimized B2B  and B2C WordPress websites to enhance user experience, improve findability/SEO, and achieve marketing objectives.
• Video Production – Developed, produced, and edited audio, visual, and graphic elements for video projects. Experience includes animation, motion graphics, and live footage. Specializes in Premiere Pro, Final Cut, After Effects, and DaVinci Resolve.
• Graphic Design- Ideate, iterate and create designs in vector and/or raster for branding or marketing. Primary software is Photoshop and Illustrator.
• Search Engine Optimization – Implemented best SEO practices to maximize organic traffic opportunities by developing blog posts with a balance of traffic potential and keyword difficulty scaled to present web traffic.
• Storyboarding – Utilized creative eye and artistic ability to review and revise existing storyboard sequences to improve clarity, pacing, and visual storytelling for Netflix Kids animated television shows.

Education:

• Bachelor’s of Fine Arts (BFA) in Illustration
  • California State University Long Beach, Class of 2019
• Associates (AA) in Art
  • College of the Canyons, Class of 2015